Use case
Home owners — FSBO and FRBO
Handle enquiries properly without a full agency behind you.
The problem
Selling or letting privately means doing the follow-up yourself, around a job. Interested buyers go elsewhere when nobody replies for three days.
Every enquiry becomes a reminder, so responding does not depend on catching an email at the right moment.
Viewings get scheduled with a date and time rather than living in a message thread.
You see who has been contacted and who has not, which matters most when several people are interested at once.