Real estate marketing is becoming more competitive every year. Advertisers need smarter targeting methods to generate better leads and improve ROI.
Housing Market Ads was built specifically for the real estate industry and allows advertisers to target campaigns using real estate-related keywords.
Example Campaign
A condo developer in Bangkok may target:
- Bangkok Condo Rent
- Bangkok Condo Sale
- Sukhumvit Luxury Condo
- Thailand Investment Condo
This allows the campaign to focus on users actively searching for those types of properties.
Advanced Audience Targeting
Housing Market Ads combines:
- Search keyword targeting
- Geo-location targeting
- Property-type targeting
- Listing-type targeting
This creates campaigns focused on qualified property shoppers.
Supported Property Types
Advertisers can target:
- Condominiums
- Villas
- Townhouses
- Commercial properties
- Vacation rentals
- Luxury properties
Supported Listing Types
Campaigns can target:
- For Sale
- For Rent
- Vacation Rentals
- Short-Term Rentals
- Investment Properties
Affordable Campaigns
Housing Market Ads campaigns start at:
- 5 USD per day
- CPM-based advertising
- Real estate-specific audience targeting
This makes the platform accessible for:
- Real estate agents
- Developers
- Mortgage brokers
- Property portals
- Real estate service providers
Keyword targeting helps advertisers reach the right audience at the right time while keeping campaigns focused on active real estate shoppers.
